Martin Itjen
Soapy Smith's First Publicity Agent



Effigy of Soapy, Martin and Mae West
 
Although Martin Itjen was a Klondike stampeder in 1898, he is more known as a character of early twentieth century Skagway, Alaska. He held many distinct titles, including that of miner, railroad employee, hotel operator,  hack service, the town's undertaker, Ford motor car dealer, and a tour guide. He is most famous for being Skagway's unofficial director of tourism. In the latter role he helped keep the legend of Soapy Smith alive. He held Soapy in high regard, telling his tour bus customers the views commonly held by friends of Soapy. Often, he told stories that cast a favorable light on Soapy's methods of doing business. This was in contrast to the usual outlaw tales associated with the bunco man. Martin Itjen holds the distinction of being Soapy's first publicity agent. He honored Soapy in many ways, and kept the legend alive. It is for this reason that Martin is honored here.


Martin Itjen came to Skagway from Jacksonville, Florida in the spring of 1898, when Soapy was at the height of power. Martin took up employment working for the White Pass & Yukon Railroad, while seeking his fortune in gold prospecting. Becoming overly successful at neither, he went into the undertaking business. Between 1915 and 1917 He ran a hack service. It was a wagon that he used as a taxi and a coal hauling business.

When business was slow he built a tour bus from an old Ford bus. Martin referred to it as a street car. He began giving tours of the gold rush town. By the 1930's he became Skagway's premier tourist agent. In 1938 Martin published a book and an LP (long playing) record, The Story of the Tour on the Skagway, Alaska Street Car. Martin's tours were theatrical productions, complete with motorized mechanical actors, poetry and humorous ancedotes, all relating to the colorful history of Skagway and its' inhabitants.





SoapyEffigy.jpg   
 
 
Martin Itjen with one of his home made "street cars," complete with a machanical Soapy effigy that salutes people on command as Martin drives. Jeff Smith and his family had the great pleasure of riding in the bus in 1974's July fourth parade, just before it was put into storage for safe keeping.





Martin Itjen took it upon himself to retouch old photographs. He did so by cutting out photographs of Soapy and adhering them to other photographs. Unfortunately this casts doubt on the authenticity of everything in his book, including his comments and stories. As much as we hate such practices. Martin's admiration for Soapy was anything but fake. 



 


He obtained ownership of Jeff Smith's Parlor. After remodeling the front and insides to reemble the original saloon, he opened it up to the public as a Soapy Smith museum.






In 1935, as a great publicity stunt, Martin took his "street car" to Hollywood to promote Skagway tourism. He called on sexy starlet of the big screen, Mae West, to "come up and visit him sometime."  The pair were popular with newsmen and photographers. Martin attracted numerous screen queens to his side while in the movie capitol.


 



Martin branched out to become the caretaker of the city cemetery.  Here, a postcard of Martin showing off the world's largest nugget, chained to a tree for safe keeping.  Martin made it his responsibility to care and maintain Soapy's numerous grave markers.  Martin passed away December 3, 1942, and is now resting near his "world's largest nugget."  The Itjen home has been restored by the National Park Service and is used as a Trail Center for those wishing to hike the gold trails.




Thank you Martin!



Martin at Soapy's grave




For more information on Martin Itjen, be sure to visit Wikipedia's page devoted to him at


To reach the descendants of Martin Itjen contact

Bob Wieking




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